Merve Bayindir's designs are more than just hats; they are art, architecture, and couture. From the beginning of the business in Turkey and then carrying it to London, Bayindir relishes the challenges of the business, with her craft being her creative playground. Her constant striving for perfection is evident in her work. This past September, I had the pleasure of speaking with Merve online about her journey, ambitions, and creative process.

In our current fashion climate, it feels like we’re entrenched in a gale-force storm of trends and information, not to mention the vast ecological disaster resulting from the fast-fashion industry. Globally, the fast fashion industry produces around 92 million tonnes of textile waste per year. But there’s one teen in South East London holding up an umbrella to this textile tempest: My good friend, Flora Macfarlane. 

“A before David and an after David” is how Sabrina Sutherland described the change in her professional and personal life when she started working with Lynch; those who surrounded him seemed to feel the same gravitational pull.