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Europe’s Style Forecast for 2026: Frugal Chic, Slow Fashion, AI, and a Wave of Individuality
It is January 5th and, already, the pressure is on. My social media is flooded with posts warning which prints, colours and silhouettes I MUST invest in before the season’s over – enough already! I do wonder, however, if these harmful trend predictions will still exist in the same format come this time next year? It’s well known that the aesthetic trends which gain the most traction are usually rooted in broader cultural and economic shifts, and, after 2025’s storm of fast fa
Katie Sweeney
30 minutes ago5 min read
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